Three friends laughing in a car, enjoying a scenic drive in a sunny mountain setting.
Three people smiling and holding hands in a car, with green hills visible outside the window.

About Us

Wet Ones is the Original & Number 1* hand wipe brand in Australia and New Zealand. Wet Ones is the brand you want by your side for clean skin on-the-go—count on us to make it easy and enjoyable. From our 15 pack travel size wipes to our bulk pack options, Wet Ones is a brand you can rely on to get you through life's messy moments. Wet Ones comes in our Be Fresh original scent range, or for more sensitive skin types we have our Be Gentle wipe options, either way Wet Ones will have your back allowing you to live life to the fullest.

Who We Are

For more than 30 years, Wet Ones® has been right there by your side, offering easy, convenient solutions to help you keep clean no matter where your day takes you. We've always strived to make products that allow you to grab life with both hands, knowing you can wipe away life’s inevitable germs and messes even when soap and water aren't nearby.

A person holding Wet Ones Lavender wipes near a gym bag on a wooden floor with a yoga mat.
Family enjoying a picnic in the park, sitting on a colorful blanket and sharing laughter outdoors.

Our Commitment to You (and Your Skin)

We don't just want to make products that clean hands; we want to make products that care for your hands. Whether it's our popular Be Fresh wipes or Be Gentle wipes for sensitive skin, all Wet Ones products share one common bond - they are all antibacterial and made with quality ingredients that won't leave your skin feeling dry.

Our Mission

As Australia and New Zealand's #1 Hand Wipe Brand, our mission is to create products you'll love to use every day. We make cleaning your hands an easy, enjoyable experience that leaves your skin feeling clean and fresh—not dry or sticky. No matter where you are, who you're with, or what you're doing, we'll always be by your side.

Two kids in a car: boy using a tablet, girl holding snacks, with luggage in the backseat.
The original and number * (Circana ANZ Grocery, Pharmacy & Independent Scan, Wipes Database, MAT 15-01-23)